What We Offer
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Search Engine Optimization (SEO)
Understand Your Users’ Intent
As a key pillar of your content marketing, search engine optimization (SEO) directly affects the fundamentals of your marketing. If your SEO is not based on a clear strategy, it can derail your marketing and your desired KPIs.
In our SEO services, we go beyond the dominant practices in keyword research. We use advanced methodologies such as LSI, PAA, and TF-IDF as they pertain to your marketing goals and KPIs. In our approach, we focus on:

- Identifying opportunities and gaps in your current SEO strategy;
- Honing in and capitalizing on your competitors’ weak spots;
- Drive qualified traffic to specific landing pages; and
- Establish a strategic, well-informed SEO strategy that will help you divert traffic from your competitors
When members of your audience conduct search queries that lead them to your products and services, they do it with different intents. Capture their intent with the relevant content. Their intent can be summarized as:
- Informational;
- Navigational; and
- Transactional
It is critical to optimize your content for search intent, because by doing so you deliver valuable content that matches your audience’s needs. Let us develop and optimize your content for each type of search intent.
Our Work
It is critical to optimize your content for search intent, because by doing so you deliver valuable content that matches your audience’s needs. Let us develop and optimize your content for each type of search intent.
Content Marketing
Make Your Content SMART: Specific, Measurable, Achievable, Relevant, Time-Bound
We all know that content marketing practices come in many forms. The key is to identify which methods and tactics are most effective for your business to achieve your marketing goals and desired KPIs.
Reaching out effectively to your prospective and existing clients is a fundamental task in your content marketing with numerous challenges and opportunities.

To get your content on the first page of Google search results, you can no longer rely on writing blog posts built around long-tail keywords. Instead, you need to organize your content around a broad topic, with backlinks that speak to your domain’s authority.
The following is a snapshot of what we do in marketing your content:
- Identify your challenges and opportunities
- Set your strategic goals and KPIs. Your KPIs should answer always to your strategic goals
- Determine who it is you want to reach
- Audit your competitive landscape
- Measure and analyze the success of your content using martech tools
- Build topic authority toward thought leadership
Paid Media
Business leaders continue to struggle in choosing the right paid media strategy to nurture their brands, target the right audiences, generate quality leads, and achieve an effective ROI.
Let’s Look at How Paid Media Fits into Your Inbound Strategy
We help you plan, buy, and optimize your digital advertising. Our digital advertising service helps you figure out the right paid media channel; or if you have the budget, the right mix of paid media. We scale your advertising based on the scoping of your audience.

Once your budget is determined, we allocate it across the right channels. While your campaign is underway or has come to a conclusion, we use reporting to optimize your execution.
Take A Full Life Cycle Approach to Your Online Advertising
If you take digital advertising seriously, you should plan and launch your campaigns that touch different stages of the customer journey: awareness, consideration, and decision. With this approach, your ads will feel more like a helpful piece of content.
- Awareness stage: raise awareness of your product or service;
- Consideration stage: serve paid search ads (i.e. Google Ads) to those who could be considering your solution
- Decision stage: launch retargeting ads to encourage those who are already familiar with your brand.
Strike the Right Chord With Your Audience
Paid Social Channels
We help you choose the right social media channel (i.e. Facebook, Twitter, LinkedIn) for your paid media campaigns. Factors that always affect your planning and execution include your business vertical, the competitive dynamics, audience behavior, and audience size.
Programmatic Ads
Simply put, programmatic ads are automated processes in buying ad space from publishers. Publishers sell inventories of ads to programmatic channels. This means that a programmatic partner gets access to a publisher’s ad inventory (i.e. Bloomberg’s). This inventory is sold through a programmatic process. Programmatic advertising makes the buying, placement, optimization, and targeting of audiences more efficient. This means greater flexibility to target segments across demographics such as age, gender, social standing, all the way to geographic locations of your choice. In programmatic, you can decide which publishers you want your ads to show on. Programmatic advertising is a lot more precise in stark contrast to the “spray and pray” advertising methods.
We look at your market and evaluate your competitive dynamics to determine whether programmatic should be in your paid media mix.
Content - Audit
A content audit can always guide your content strategy. It can show you what measures and steps you should take in your content development and audience targeting. How does an audit help? It can show you why you should remove outdated content or update it to boost performance. You can see what type of content your audience responds to and what your competition is doing to outperform your content, which brings us to competitive research.
We conduct research on your key competitors and produce reports about their strength and weakness vis-à-vis your competition.

For example, your blog is the gateway to your audience. An increasing number of businesses look at digital marketing as a strategic imperative that their market positioning and future competitiveness depend on. Therefore, having a solid grasp of their competition is a cornerstone of their content marketing.
How do we conduct competitive research? by choosing the right audience.
Web Design
Your Website can be designed for individual or specialized purposes by our elite team of experts and experienced web-developers. We have a very simple yet refined process to help our customers with their custom web development needs.
For any brand, maintaining an online presence is extremely important. At Rezbiz2biz, we ensure that the web process is seamless thereby guaranteeing you enhanced User Interaction & Experience.

Google Business Profile
Turn people who find you on Google Search and Google Maps into new customers. Show them what products and services you offer. We offer full management of Google Business Profiles.
This includes launching new profiles, creating new posts, offers, and events. We also offer managing and updating existing profiles, copyediting and overhaul of existing profiles.
